The Best YouTube Influencers: Who to Follow and Why

As a social media expert, I’m often asked about the best YouTube influencers to follow. And let me tell you, there are a LOT of them out there. But fear not, dear reader, for I have done the research and come up with a list of the cream of the crop. So sit back, grab some popcorn, and get ready to discover the best YouTube influencers out there.

The Beauty Guru: Jeffree Star

If you’re into makeup and beauty, Jeffree Star is a must-follow. With over 16 million subscribers, this guy knows his stuff. He’s also not afraid to speak his mind, which makes for some seriously entertaining videos. Whether you’re looking for makeup tutorials, reviews, or just some good old-fashioned drama, Jeffree has got you covered. Jeffree Star has been a beauty influencer for over a decade now and has gained a massive following of loyal fans. He started out as a musician, but soon found his true calling in the beauty industry. He has his own makeup line, Jeffree Star Cosmetics, which is known for its high-quality products and bold colors. One of the things that sets Jeffree apart from other beauty influencers is his honesty. He’s not afraid to call out other brands or influencers if he feels they’re not being truthful or genuine. He’s also very open about his personal life, which makes his videos all the more engaging.

The Comedian: Lilly Singh

Lilly Singh, also known as Superwoman, is a comedian and motivational speaker with over 15 million subscribers. Her videos are hilarious and relatable, and she tackles topics ranging from relationships to mental health with wit and wisdom. If you need a good laugh or some inspiration, Lilly is your gal. Lilly started out making videos in her spare time while working a full-time job, and has since become one of the most successful YouTubers in the world. She’s also a bestselling author and has her own late-night talk show, A Little Late with Lilly Singh. One of the things that makes Lilly stand out as an influencer is her positive message. She’s all about spreading love and acceptance, and her videos are a testament to that. She’s also very relatable and down-to-earth, which makes her fans feel like they’re her friends.

The Gamer: PewDiePie

With over 110 million subscribers, PewDiePie is the king of gaming on YouTube. He’s been making videos for over a decade and has built a massive following for his Let’s Play videos, reviews, and commentary. Even if you’re not a gamer yourself, PewDiePie’s infectious energy and humor are sure to win you over. PewDiePie, whose real name is Felix Kjellberg, started out making videos as a hobby and quickly gained a following for his funny and irreverent commentary on video games. He’s since become one of the most successful YouTubers in the world and has even released his own video game, PewDiePie: Legend of the Brofist.
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One of the things that makes PewDiePie so popular is his relatability. He’s not afraid to be himself on camera and has a great sense of humor. He’s also very engaged with his fans and often features their comments and suggestions in his videos.

The Lifestyle Vlogger: Zoella

Zoella is a UK-based lifestyle vlogger with over 11 million subscribers. Her videos cover everything from fashion and beauty to home decor and travel, and she has a charming and relatable personality that makes her a joy to watch. Whether you’re looking for inspiration for your own life or just want to live vicariously through Zoella’s adventures, she’s definitely worth a follow. Zoella, whose real name is Zoe Sugg, started out making videos about beauty and fashion and quickly gained a following for her cute and quirky personality. She’s since expanded her channel to cover all sorts of topics, from baking to mental health. One of the things that makes Zoella so popular is her honest and relatable approach to life. She’s very open about her struggles with anxiety and has used her platform to raise awareness about mental health issues. She’s also very engaged with her fans and often features their comments and suggestions in her videos.

The Foodie: Bon Appétit

Okay, so Bon Appétit isn’t technically an influencer, but they’re too good not to include on this list. This YouTube channel is a foodie’s dream, with amazing recipes, cooking tips, and entertaining videos featuring some of the best chefs in the business. Whether you’re a seasoned cook or a kitchen novice, you’re sure to learn something new from Bon Appétit. Bon Appétit is a magazine that has been around since the 1950s, but in recent years they’ve made a big splash on YouTube. Their videos are both entertaining and informative, and they cover all sorts of topics, from cooking basics to gourmet recipes. One of the things that makes Bon Appétit so popular is their focus on inclusivity. They feature chefs from all different backgrounds and cultures, and they’re always looking for ways to make their content more accessible to everyone. They’re also very engaged with their fans and often feature their comments and suggestions in their videos.

The Traveler: Louis Cole

Louis Cole, also known as FunForLouis, is a travel vlogger with over 2 million subscribers. His videos take you on adventures all over the world, from exploring abandoned cities to swimming with sharks. If you’ve got a serious case of wanderlust, Louis is the guy to follow. Louis started out making videos about his travels as a way to document his adventures and share them with friends and family. He quickly gained a following for his upbeat personality and incredible footage of some of the most beautiful places on earth.
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One of the things that makes Louis so popular is his sense of adventure. He’s always pushing himself to try new things and explore new places, and his videos are a testament to that. He’s also very engaged with his fans and often features their comments and suggestions in his videos.

The Musician: Lindsey Stirling

Lindsey Stirling is a violinist and dancer with over 12 million subscribers. Her videos feature incredible performances of her original music, as well as covers of popular songs. Her unique style and talent make her a joy to watch and listen to, and her videos are sure to brighten your day. Lindsey started out playing the violin as a child and quickly developed a passion for music. She’s since become one of the most successful musicians on YouTube, and has even performed for the likes of Barack Obama and Queen Elizabeth II. One of the things that makes Lindsey so popular is her unique style of music. She combines classical violin with modern dance beats, creating a sound that’s both timeless and contemporary. She’s also very engaged with her fans and often features their comments and suggestions in her videos.

The DIYer: Mr. Kate

Mr. Kate is a DIY and home decor channel with over 4 million subscribers. Kate and her husband Joey have a creative and quirky style that makes their videos both fun and informative. Whether you’re looking for ideas for your own home or just want to see some amazing transformations, Mr. Kate is the channel for you. Mr. Kate started out as a way for Kate and Joey to document their DIY projects and share them with friends and family. They quickly gained a following for their unique style and creative ideas, and have since become one of the most popular DIY channels on YouTube. One of the things that makes Mr. Kate so popular is their creativity. They’re always coming up with new and interesting ways to transform spaces, and their videos are a testament to that. They’re also very engaged with their fans and often feature their comments and suggestions in their videos.

The Political Commentator: Philip DeFranco

Philip DeFranco is a news commentator with over 6 million subscribers. His videos cover everything from politics to entertainment, and he has a refreshing and unbiased approach to the news. If you’re looking for a smart and entertaining way to stay informed, Philip DeFranco is your guy. Philip started out making videos as a way to share his opinions on current events and news stories. He quickly gained a following for his honest and unbiased approach to the news, and has since become one of the most respected voices on YouTube.
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One of the things that makes Philip so popular is his honesty. He’s not afraid to call out politicians or other influencers if he feels they’re not being truthful or genuine, and his fans appreciate his no-nonsense approach. He’s also very engaged with his fans and often features their comments and suggestions in his videos.

The Science Geek: Vsauce

With over 15 million subscribers, Vsauce is a science and education channel that’s as entertaining as it is informative. Host Michael Stevens tackles all sorts of topics, from the science of magic to the history of how to become a youtube influencer 1 Top YouTube Influencers You Need to Follow Now! Do YouTube influencers get paid? The typical yearly earnings for a YouTube Influencer in the United States is $59,252 as of April 6, 2023. Who is #1 followed on YouTube? The top 50 most-subscribed channels include T-Series in the music category, Cocomelon in education, and Sony Entertainment Television India in entertainment. MrBeast is also among the top subscribed channels. how much do youtube influencers make 1 Top YouTube Influencers You Need to Follow Now! How much does YouTube pay for $1 million views? If you receive 1,000 views on each of your videos, you could earn up to $6. For every million views, your potential earnings range from $1,200 to $6,000. How much do YouTube influencers charge? Social media influencers who have high engagement can command higher fees. An average engagement rate is between 2-3%, while 4-6% is considered impressive and anything in the teens is considered viral. Who is the most viewed YouTuber? The table shows the historical progression of views for different channels, including PewDiePie with 7.7 billion views, EMI Music Publishing with 6.2 billion views, RihannaVEVO with 4.4 billion views, and Machinima, Inc. with 2.0 billion views. Who has 500 million subscribers? Cristiano Ronaldo has achieved a new social media milestone by becoming the first user on Instagram to reach 500 million subscribers, breaking yet another record for his popularity on social media. This event was reported on November 23, 2022.