As we know more and more people are inclined towards social media platforms for several reasons like entertainment, news, lifestyle, etc. Instagram is one such social media platform that is used by millions of users. If you are a regular user of Instagram, you must be looking for ways about how to share a link on Instagram. Sharing a link on Instagram is one such feature that cannot be accessed by everyone on Instagram. You can only share a link on Instagram if your follower count is more than 10,000 followers and your account is verified because you are a brand or entity. For more instructions about sharing a link on Instagram, read ahead: 

share a link on Instagram
  1. Launch the Instagram app on your device
  2. Make a left swipe for starting a story
  3. Go to the top and click on the insert link option
  4. Tap URL, enter the link, and click on done
  5. Share the story just the way you normally do
  6. You can now find see more buttons towards the bottom of the story.

Why does Instagram restrict all users from sharing a link? 

The most common reason why Instagram restricts the users from leaving their platform is that links are only working on the stories but many public links can work in the bio section of the profile as well. The links which are shared in comments are just simple text and the links shared through DMs are not taken into consideration, even when they are used for the convenience of users. The ads are not counted because it is a paid alternative. When you do this, Instagram enables you to increase the level of engagement with the follower’s base in the app itself. There are different ways of engagement like comments, likes, shares, etc. 

For business platforms, the link insertion work by allows the brands to share stories for establishing their sales or marketing strategies directly from the app. It makes Instagram a solid platform that can be used for acquiring profit. The shops that post different links to their digital platform, organizing events that can be used for sharing links to different login pages, bloggers who can increase the traffic on their blogs as well. 

It is a good move if we consider how the popularity of the app has struggled in the last few years. You will be astonished to know the amount of time that you invest on Instagram by just looking at your feed throughout an entire day. For checking this data, you can open your profile and click on your activity option. 

share a link on Instagram

Is there any alternative option to sharing a link on Instagram?

You must have come across several posts where the owner of the page can redirect you to the bio of their page by sharing the caption of the link in the bio. The only drawback that you have here is that you can have many working links together. Apart from that, you can also get into the DM of any user, although it is not a very helpful medium of mass communicating. You can find an option for commenting which is not effective. You cannot copy and paste and you might lose the comment in that process. 

What are the different ways in which you can share a link on Instagram?

Mentioned below are the different ways in which you can share a link on Instagram:

Add a link to Instagram bio 

The easiest way by which you can share a link on Instagram is by adding it to your Instagram bio. Instagram bio is one such place where anyone user can share a functional link. It can also be shared in a private account. 

Use one link to feature several links 

Back when Instagram became famous with the promoters, the link services were used widely, but then they lost their fame. Now they are once again back with several design options and a richer experience. There are several formats for you to choose from. The basic link several appears like many other third-party apps which offer you, followers, different functioning options. 

Share short links as post captions 

Clickable links cannot be included in the captions of your regular Instagram posts, but that in no way means that there is no use of captions on a post. You can continue to use them for getting the attention of your users, sharing extracts from the content, and increasing your outreach with sorted hashtags. If you are willing to make the best use of links as post captions on your Instagram account, you can take help of these two hacks, first us sharing a short link and second is writing precise directions to use the active links. 

Add Swipe-Up Links to stories on Instagram 

Several brands wish to add many active links in their stories on Instagram. Since stories have high visibility, they are an effective way to share a link on Instagram. You can take the help of giveaways, flash sales, and promotions to add such links to your Instagram story. 

Share links via Instagram DM 

Instagram DMs are a little underrated by several entities and brands. You must keep a check on your Instagram DM to check for any kind of comments, questions, and message requests from people you might know. A conversation can be easily started by sharing your reaction on the post of any user you follow.  

So, these are some of the very effective ways by which you can share a link on Instagram. You can use any one of these ways to do the same from your Instagram account. Sharing a link is undoubtedly a great idea to make your Instagram account more engaging. However, refer to everything else mentioned above in this post to have a better understanding of sharing a link on Instagram.