Gone are the days where you could just promote your Instagram account by way of stories or post feeds. Whatever used to work before will do so no more in the engagement-driven platform Instagram now is.
There has been an overall evolution that made a massive impact on how the interface functions. Accounts and brands are fighting fiercely to get the most clout on Instagram. So, if you don’t want to be on the losing side, ensure to read up on how to promote Instagram.
Constantly Upload Relevant Posts
Your followers follow you for a reason. You may be following a certain theme, maybe its photography or food or fashion. Whatever it may be, continue to stick to that.
That doesn’t mean you must strictly adhere only to that. Doing that might make your feed very monotonous and dull.
At the same time, it is equally vital that you post constantly. Some of the top brands with huge followings post as many as three times a day. It may sound like a lot, but it is the bare minimum.
But again, don’t upload just to maintain the number of posts per day. That’s because the aim here is to keep the followers connected and drive interactions.
Besides that, it is also important to time your Instagram uploads. Even if you upload three to four times a day, what’s the point if your posts don’t show up.
Apart from paying attention to the timings of your uploads, one more feature that you can use is Instagram Stories. Since stories follow a time-based algorithm, it’s a good way to promote your account on the followers’ feeds.
Furthermore, stories let you cut the line and be fresh instead of spamming their feed with your posts.
Make Your Posts About The Followers
At the end of the day, Instagram is a platform where people share their everyday life and experiences. Making your posts about the followers and focusing on them isn’t venturing off track.
Rather, if you do, it drives more interaction on the comments of your posts simply because people relate to it. It is evident from the fact that since the genesis of Instagram, selfies still remain very much relevant.
Besides, you’re able to promote yourself in a way that doesn’t annoy the life of your followers.
Also, your followers will appreciate it a lot if you were to feature them on your feed or story. That is possible on a certain occasion or maybe if you did a giveaway, feature the winners.
Doing so will make the followers feel inclusive, and it offers a simple solution on how to Instagram promote. Additionally, if you wish to learn ways to increase Instagram likes, all you need to do is visit our website.
Upload On-Site Posts
Remember that the best solution to how to Instagram promote is through your followers. They’re your walking, talking, and living billboards.
Nothing is better than hearing about a brand from a trusted friend who shares the same likes and interests. That is because some accounts and products on the internet can be really fishy.
Therefore, if you upload posts about your followers/customers availing of your services with full satisfaction, it’ll make others believe so too.
Develop Your Niche
Having a niche is what differentiates an Instagram account that is successful from the one that’s not.
Besides, if you have something that’s unique about your account, it lets your followers know about your intentions. They’ll know that yours isn’t like any other Instagram account promoting themselves only for the follower count.
Also, that’ll help your account stand out as a star among mere stardust.
Collaborate with Influencers
Promoting yourself through an influencer is a great way to grow your account. We mentioned how beneficial it is to promote through feed or stories instead of ads. That’s where influencers come in.
For those who are unaware of such marketing tactics, simply it’s making use of someone else’s account to promote yourself. The account used for the promotion purpose has a considerably larger follower count, and it comes at a price.
Thus, it’s a paid relationship out of which both the parties benefit from each other. Plus, you might come across an influencer who promotes your services and helps grows the followers as well.
However, do your research properly before jumping the gun. Ensure that the influencer has a following that’s active and carries out engagements on a daily basis.
You can watch the YouTube video below to learn more on how to Instagram promote.
