The Instagram algorithm continuously works on creating newer possibilities for the users. Instagram saves is one such feature that was introduced back in the year 2017 but remains underused to date. You can a lot of information about Instagram save in this post. So, continue reading ahead.  This post is going to tell you everything you must know about the save feature on Instagram and how it can be used for increasing your engagement and increasing the follower base. You can know how to see who saves your Instagram post so continue reading it till the end. 

saved your Instagram Post

What is Instagram Saves?

Instagram saves is very simple to use. The users can save all the posts that they like by clicking the bookmark symbol located on the right-hand side of any post on Instagram. The posts that you save can be searched by visiting the Instagram profile. You just need to click on the hamburger option and then tap on save. 

For the saved posts, you can make different collections with headings like Travel Ideas, Room Goals, etc. Many brands have started marketing directly to the users of Instagram based on their Saves and Collections, this social network helps in keeping all the saved items privately which can be viewed only by the account owner.

What is the importance of Instagram Saves? 

The Instagram algorithm makes use of different engagement touchstones for deciding which posts will be shown top on the feeds inclusive of their likes, shares, comments, views as well as saves. When your content is saved by any user, it informs Instagram that your content is high quality and that it should be shared with more and more people so that a lot of people can be benefitted from the standard of your content. 

As stated by popular influencers on Instagram, saves are an indication that your post is liked by a lot of users. Though you cannot view which users have saved your post, the higher number of saves that a post gets, the more it will be shown in the feed of the followers and your post could also be featured on the Explore page of Instagram. 

It is really easy to get a like on an Instagram post because we all love clicking. Comparatively, save is a greater commitment that can be beneficial for your brand. Instagram continues to lessen the burden on social media platforms to help the users in focusing on the quality of content than the quantity. 

saved your Instagram Post

How can you increase saves for your Instagram post?

Some quick yet effective ways to increase saves for your Instagram post are as follows: 

  • Create content which is saveable 

Irrespective of the industry that you are in, you can develop content that is engaging and knowledgeable. This way, you can be assured that your content will be saved by a large number of people. When you are creating a content schedule, you must think about some images which have appealing captions that are very relevant to what your followers expect from you. 

  • Use engaging captions 

Though short and precise captions have their place and time you must try micro-blogging in the captions that you use for getting a higher value. If you are sharing content about any food item, you can share the recipe step by step or you can also share a post about using a particular product or service. 

  • Make it quote friendly 

You must know that all Instagram users love quotes. It doesn’t matter what is the group of your content, you can just make it quite friendly to ensure that more and more users save it. You can simply turn the quotes into visual content which can be saved again and again. You need to make sure that you select quotes that are very relevant to your industry and business. You should be more thoughtful about the strategy that you choose. 

  • Be direct 

The most effective way is to be clear and direct with your audience and followers for saving a post. It doesn’t matter whether you want to post any particular tutorial about how to see who saves your Instagram post in your news feed or share that particular post to your Instagram Stories. You can just click on save for later to the post you want to save. 

How to see the number of times your post has been saved?

If your Instagram account is personal, you need to switch it to a creator or business account. You just need to click on settings, switching to a business account or switching to a creator account. Follow these steps for completing the process: 

  • Click on the profile symbol to see all your posts. It might appear similar to a silhouette. 
  • Click on the post you want to see the number of saves for.
  • Click on View Insights in the category of video or image. A range of stats can be seen. The bookmark symbol shows the number of times your post had been added to the collections category on someone’s account. 

Viewing the number of times your post has been saved by someone on Instagram can be more significant than seeing the number of likes, because when a user saves a post on Instagram because Instagram Collection refers to the fact that any user is who likes your content is willing to save it too. You can try the methods discussed above to make your content more saveable. However, to make sure that your content is saved by a large number of users you must make it worth more save-friendly. 

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