How Many Fitness Influencers Are There on Instagram?

With the rise of social media, Instagram has become the go-to platform for fitness enthusiasts to connect, share, and inspire each other. One of the most popular types of accounts on Instagram is fitness influencers. These individuals have a massive following and use their platform to promote fitness and a healthy lifestyle. But just how many fitness influencers are there on Instagram? Let's dive into the numbers.

What is a Fitness Influencer?

A fitness influencer is an individual who has gained a significant following on Instagram due to their fitness-related content. These individuals typically share their fitness journey, workout routines, diet plans, and motivational quotes to inspire others to lead a healthy lifestyle. They are considered experts in the fitness industry and have created their fitness programs, workout routines, and diet plans that have helped thousands of people transform their lives. Fitness influencers are known to be highly motivational and inspiring to their followers.

How Many Fitness Influencers are There on Instagram?

According to a recent study, there are over 50,000 fitness influencers on Instagram. This number is constantly growing as more and more fitness enthusiasts are creating accounts to share their fitness journey and connect with like-minded individuals. The sheer number of fitness influencers on Instagram reflects the growing interest in fitness and healthy living. With so many fitness influencers to choose from, it's easy for users to find someone whose content resonates with them.

Who are the Top Fitness Influencers on Instagram?

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While there are thousands of fitness influencers on Instagram, some have gained more popularity and following than others. Some of the most popular fitness influencers on Instagram include:

  • Jen Selter (@jenselter) with 12.8 million followers
  • Kayla Itsines (@kayla_itsines) with 12.6 million followers
  • Simeon Panda (@simeonpanda) with 7.6 million followers
  • Michelle Lewin (@michelle_lewin) with 13.2 million followers
  • Joe Wicks (@thebodycoach) with 4.1 million followers

These individuals have gained a massive following due to their unique approach to fitness and healthy living. They have created their fitness programs, workout routines, and diet plans that have helped countless individuals achieve their fitness goals. Their popularity is a testament to the power of social media and the growing interest in fitness and healthy living.

Why Should You Follow Fitness Influencers on Instagram?

Following fitness influencers on Instagram can have many benefits, including:

  • Motivation - Fitness influencers often share their fitness journey, progress pictures, and motivational quotes that can inspire you to get off your couch and start working out.
  • Education - Fitness influencers share their knowledge about fitness, workout routines, and diet plans that can help you achieve your fitness goals.
  • Community - Following fitness influencers on Instagram allows you to connect with like-minded individuals who share your passion for fitness and healthy living.

Overall, following fitness influencers on Instagram can be incredibly motivating and educational. It can help you stay on track with your fitness goals and connect with a community of like-minded individuals.

How Can You Become a Fitness Influencer on Instagram?

If you're a fitness enthusiast and want to become a fitness influencer on Instagram, there are a few things you can do:

  • Create a fitness Instagram account - Start by creating an Instagram account dedicated to fitness and healthy living.
  • Share your fitness journey - Share your fitness journey with your followers, including progress pictures and motivational quotes.
  • Engage with other fitness influencers - Engage with other fitness influencers in your niche to build relationships and grow your following.
  • Create your fitness programs - Create your fitness programs, workout routines, and diet plans to share with your followers.
  • Be consistent - Consistency is key when it comes to building a following on Instagram. Make sure to post regularly and engage with your followers.

With consistency and dedication, you can grow your following and become a fitness influencer on Instagram. It takes time and effort, but the rewards can be well worth it.


Instagram has become a hub for fitness enthusiasts, and there are over 50,000 fitness influencers on the platform. Following fitness influencers on Instagram can be incredibly motivating and educational, allowing you to connect with like-minded individuals and learn more about fitness and healthy living. If you're a fitness enthusiast, consider becoming a fitness influencer on Instagram to inspire others and build a community around your passion.

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How many fitness people are on Instagram?

Instagram has around 400 million users who are active on a daily basis. This vast user base also results in over 180 million uses of the hashtag #fitness on Instagram.

What percentage of influencers are fitness influencers?

According to a study, 43% of people who follow influencers are interested in food-related content, while 37% are interested in lifestyle and wellbeing content, and 30% are interested in fitness content.


How many Gymshark influencers are there?

Gymshark, a brand in the competitive sportswear market, has achieved a valuation of over $1.4 billion by utilizing 80 fit influencers like Lévesque to promote and sell their products on social media. These influencers are estimated by Forbes to earn anywhere from $6,000 to over $100,000 annually to embody and promote the Gymshark lifestyle.

How much do fitness influencers make?

Typically, models are compensated for each job they complete, meaning that those who have more clients will make more money. Based on the demands of their schedule, fitness models can expect to earn between $40,000 and $70,000 annually.

How much do fitness Instagrammers make?

If you have 5000 followers, it's reasonable to expect to convert approximately 100 of them. Research shows that customers usually pay between $15 to $30 each month to access virtual fitness classes. So, you could earn between $1500 and $3000 monthly from subscriptions alone.

How do Instagram fitness influencers make money?

Fitness influencers who have a strong following on social media can earn money by selling their own fitness courses or equipment, or by collaborating with companies to advertise their products and services. This allows them to monetize their fitness journey and make a profit.