Instagram is one of the most favourite social media platforms which is widely used by a large number of users. However, it has undergone a lot of changes in the past few years. These changes include feed changes, Instagram algorithm, and a lot many updates that have transformed how content is viewed and received on this platform. One of the significant features that have been introduced to Instagram is the insights that allow the users to see the analytics to measure the level of performance showed by their content and helps the audience in understanding the requirements of their audience. 

What are post insights on Instagram?

Post Insights are a wide range of benchmarks that assist you in improving the depth of knowledge on every post. Instagram provides insights on apps without the app and you can see them by tapping the view insights located below the post. They provide you information about important benchmarks like: 

  • Comments: The total number of comments on the post 
  • Bookmarks: The number of people who have added your post to bookmarks
  • Likes: Total number of likes on the post
  • Saves: The number of people to save your post 

Can you see Post Insights on Instagram?

It is an unfortunate fact that you cannot avail of post insights by default on Instagram. For accessing these features, you need to change your Instagram account to a business account or an account of Instagram Creator. You must also have a minimum of 100 followers before seeing them. However, it is extremely easy to change your account to a business account.

How to see post insights on Instagram?

There are a few very simple steps that you need to follow for checking post insights on Instagram. To know more about these steps, check here: 

  1. Sign in to your Instagram account from your device
  2. Visit your profile 
  3. Tap on the insights option on the top of the highlights 
  4. Scroll above to the posts slot and tap see all
  5. Filter or sort from all options mentioned above 

As you see, the steps mentioned above are the perfect answer if you want to know how to see post insights on InstagramIt is a very easy process but you just need to assure that your Instagram account is a creator or business account. 

What is the need to see post insights on Instagram? 

For someone who is an influencer or a brand or any other user who wants to increase their engagement and audience then you must make sure that the content you post is liked by your audience. If you are not using Instagram post insights, you could end up wasting a lot of your time and efforts which can go wasted if you post content that has low engagement, popularity, or interactions. 

how to see post insights on Instagram

If it is easy for you to analyze all the posts that you share, you can look for the best performing way and do proper research work on these apps where you might get a distinctive design of post or using a particular hashtag or location can be more effective. 

Seeing the insights and using them in all of the posts you share in the future can play an important role in improving your engagement and can also help in the growth of your follower base at a higher speed because the more engagement your content it, the more visible it will be to your audience. You can try this way out as many times as you want to get better results. 

When you start discovering the post insights on Instagram, you will know many new terms, numbers, graphs in which all of them are indices of important touchstones. For accessing the post insights on Instagram, navigate to the page of your profile and click on the top of the profile where it will tell you more about visiting the profile. Similarly, you can click on the menu bar located at the topmost right corner and search for Insights as the primary option. It is divided into three different tabs, which are discussed below as follows:

  • Activity 

In the activity tab, you will find two different groups of Instagram post insights: Discovery and Interactions. 

How to see post insights on Instagram

  • Interactions 

In this category, you can different the total number of actions that have been performed on your Instagram account in the last week, which is then followed by different benchmarks. If you want to know about them in details, read below: 

Website clicks- Total number of users to click on the link of the Website shared on your bio. 

Call- The number of times the Call option has been tapped on your account.

Profile visits- Total number of users to visit your Instagram account 

Email- Number of times the Email option has been clicked on your account 

  • Content 

In the content category, one can find different post insights on Instagram associated with individuals who post on the profile. This is inclusive of video and photo content, promotional content, stories which are paid lists that might have been published by you. The content tab is further divided into Stories, Promotions, and Feed. 

The methods mentioned above are very effective in helping you to see the post insights on Instagram. You can try using different ways at times to see which way is the most effective for you. However, you must be careful about the things that must be considered before you want to see post insights on Instagram. Instagram Insights is an amazing feature which is recently introduced by Instagram and that is why it is not known to a lot of users. But, the information mentioned above in this post is genuine and it can keep you well informed about seeing post insights on Instagram. 

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