Why Short Form Video is Bad: A Comprehensive Guide
As a social media expert, I’ve seen a lot of trends come and go. But one trend that just won’t seem to go away is short form video. You know the type - those 10-second clips that are all over social media these days. But here’s the thing: short form video is bad. Really bad. And in this article, I’m going to tell you why.
It’s All About Attention Span
Let’s face it - our attention spans are getting shorter and shorter. Studies have shown that the average attention span of a human being is now just 8 seconds. That’s less than a goldfish. Short form video is only exacerbating this problem. By condensing everything into just a few seconds, we’re training our brains to only focus on things for a short amount of time. And that’s not a good thing.
Short form video is designed to capture our attention quickly and keep us engaged for a short period of time. However, this is also its downfall. The human brain is wired to seek out new and exciting experiences. When we are constantly bombarded with short and repetitive content, our brains quickly become desensitized to it. This means that we need more and more of it to keep us interested, creating a vicious cycle of short attention spans and a constant need for stimulation.
Furthermore, short form video is often used as a distraction rather than a form of entertainment or education. It’s all too easy to get sucked into a never-ending cycle of swiping and scrolling without even realizing how much time has passed. This can be detrimental to our mental health and overall well-being, leading to feelings of anxiety, stress, and overwhelm.
Short Form Video is Not Engaging
When was the last time you watched a short form video that truly engaged you? That made you think, or laugh, or cry? The truth is, short form video is rarely able to convey any real emotion or depth. It’s just a quick hit of dopamine that leaves you feeling empty and unfulfilled.
This is because short form video is often created to be consumed quickly and easily. It’s designed to be easily digestible, with no real substance or message behind it. While this might be fine for mindless entertainment, it’s not a great way to create meaningful connections with your audience.
Author
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Meet David, the maestro of social media enchantment at Galaxy Marketing. With a keen eye for trends and a flair for strategic storytelling, David turns pixels into engagement gold. In the digital cosmos, he's the navigator steering brands to stellar success. 🚀✨ #GalaxyMarketingExpert
Furthermore, short form video is often created by amateurs who don’t have the skills or experience to create high-quality content. This means that the videos are often poorly shot, edited, and produced, making them even less engaging and enjoyable to watch.
It’s Not Good for Your Brain
There’s a reason why we’re always being told to limit our screen time. The blue light emitted by our devices can wreak havoc on our brains, leading to everything from insomnia to depression. Short form video is just another way to expose ourselves to this harmful light, without any real benefit.
Furthermore, short form video can be addictive. It’s all too easy to get sucked into a never-ending cycle of swiping and scrolling without even realizing how much time has passed. This can be detrimental to our mental health and overall well-being, leading to feelings of anxiety, stress, and overwhelm.
Finally, short form video is often created to be consumed quickly and easily. This means that we’re not really engaging our brains or challenging ourselves in any meaningful way. We’re just consuming content without really thinking about it, which can be detrimental to our cognitive abilities and overall brain health.
It’s Unoriginal
Let’s be real - how many short form videos have you seen that are truly original? Most of them are just people copying what’s already popular, without adding anything new or interesting to the mix. Short form video is the epitome of unoriginal content.
This is because short form video is often created for the purpose of going viral. People try to recreate the latest dance craze or viral challenge in the hopes of getting likes and followers. However, this means that the content is often derivative and unoriginal.
Furthermore, short form video is often created by amateurs who don’t have the skills or experience to create high-quality content. This means that the videos are often poorly shot, edited, and produced, making them even less engaging and enjoyable to watch.
It’s Not Good for Your Business
If you’re a business owner, you might be tempted to jump on the short form video bandwagon in an attempt to reach more customers. But the truth is, short form video is not a good way to promote your business. It’s unlikely to lead to any real engagement or conversions, and it’s not a sustainable long-term strategy.
Short form video is often created for the purpose of going viral, which means that it’s often focused on getting likes and followers rather than creating meaningful connections with your audience. While this might be fine for personal use, it’s not a great way to promote your business.
Furthermore, short form video is often created by amateurs who don’t have the skills or experience to create high-quality content. This means that the videos are often poorly shot, edited, and produced, making them even less engaging and enjoyable to watch.
It’s Addictive
Have you ever found yourself scrolling through TikTok or Instagram for hours on end, without even realizing how much time has passed? Short form video is incredibly addictive, and it’s easy to get sucked into a never-ending cycle of mindless consumption. This is not a healthy habit to develop.
Furthermore, short form video can be particularly addictive because it’s designed to be consumed quickly and easily. It’s all too easy to get sucked into a never-ending cycle of swiping and scrolling without even realizing how much time has passed. This can be detrimental to our mental health and overall well-being, leading to feelings of anxiety, stress, and overwhelm.
It’s a Waste of Time
Let’s face it - the time you spend watching short form video is time that you could be spending doing something productive or meaningful. Whether it’s spending time with loved ones, pursuing a hobby, or just taking a walk outside, there are so many better ways to spend your time than watching yet another TikTok dance video.
This is particularly important because short form video is often consumed in large quantities. People can spend hours scrolling through their social media feeds, watching video after video without really thinking about it. This is not a great use of our time, and it can be detrimental to our overall well-being and happiness.
It’s Not Sustainable
Short form video might be popular right now, but it’s not a sustainable trend. Eventually, people are going to get tired of the same old content, and move on to the next big thing. If you’re relying on short form video as your primary marketing strategy, you’re setting yourself up for failure in the long run.
This is particularly important for businesses, who need to think about their long-term marketing strategies. While short form video might be a good way to get some quick likes and followers, it’s not a sustainable way to build meaningful connections with your audience. You need to focus on creating high-quality, engaging content that will stand the test of time.
It’s Not Authentic
Finally, short form video is not authentic. It’s easy to put on a show for just a few seconds, but it’s much harder to maintain that facade for an extended period of time. If you want to build genuine connections with your audience, you need to be willing to put in the time and effort to create authentic, meaningful content.
Furthermore, short form video is often created by amateurs who don’t have the skills or experience to create high-quality content. This means that the videos are often poorly shot, edited, and produced, making them even less authentic and genuine.
Conclusion
In conclusion, short form video is bad. It’s not engaging, it’s not good for your brain, it’s unoriginal, it’s addictive, it’s a waste of time, it’s not sustainable, and it’s not authentic. If you want to build a real connection with your audience, you need to focus on creating meaningful, high-quality content that resonates with them. And if you need help doing that, Galaxy Marketing is here to help. Contact us today to learn more about our social media marketing services.

What are the disadvantages of short form video?
The drawbacks of short-form video content include the challenge of conveying complex information effectively within a brief time frame. If you need to explain something in great detail, a short video may not be the most suitable format. Additionally, short-form videos tend to have a shorter lifespan than longer videos.
Are short videos bad for you?
Excessive use of social media and digital technology may harm the brain's ability to maintain attention and focus. The constant switching between different sources of information, such as videos and scrolling, may worsen our attention span and make it harder to concentrate. This can potentially lead to information overload and reduced productivity.

How effective is short form video?
Short-form videos are brief and easier to consume than longer videos, making them ideal for on-the-go viewing. They enable viewers to quickly obtain the necessary information without having to sit down and focus for extended periods of time.
How does short form video affect the brain?
The term describes a reduced ability to focus for extended periods due to the impact of viewing numerous short videos. These videos stimulate the release of dopamine, a chemical that generates feelings of pleasure, and creates a desire for more, similar to children in a candy store. This phenomenon was identified by Dr. on October 17, 2022.
Why do people like short form video?
Short form videos are usually only one or two minutes long, unlike traditional videos that can exceed 15 minutes. They are particularly useful for individuals who are pressed for time and want to access content conveniently. Furthermore, short form videos are more suitable for sharing on social media platforms, making them an ideal choice.
What are the dangers of short content?
Not only does it overwhelm our minds with too much information, but it also contributes to a decrease in our collective attention span, causing problems in areas like work and school where focused attention is necessary for complex tasks. This issue is becoming increasingly prevalent and needs to be addressed.
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